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aim.net.in_colortheory
Understanding the Color Theory

Remember back to your early school days, when having a 64-count box of Crayola crayons to choose from was the ultimate in creative freedom? Well, as a designer in the digital era, you certainly don’t have to stick to the colors available from paints, inks, or other pigments, though there’s a lot we can learn

aim_blog-typography
Typography & its need for designing

Typography is the art and technique of arranging type to make written language legible, readable, and appealing when displayed. The arrangement of type involves selecting typefaces, point sizes, line lengths, line-spacing (leading), and letter-spacing (tracking), and adjusting the space between pairs of letters (kerning). The term typography is also applied to the style, arrangement, and

aim_blog_bahubali
Role of Graphics in Baahubali…

The first thing that comes to one’s mind when he or she thinks of the epic drama Baahubali is the waterfalls and Prabhas’ jump to woo Tamannaah. The grand visuals will make SS Rajamouli’s epic a milestone in Indian film history. Baahubali has not only set records in terms of the box office collections, it